TOMICA-A good gift to deepen your love
Tomica has been the best-selling toy since the birth in 1970 in Japan. The kids who were keen on these vehicle models become father now. Has been tested by 2 generations, both kids and adults like it very much.
Tomica is so hot as the follow reasons: first, the moderate price and as ingenious as the prototype; second, it produces new models every month, even for the new types can often change with the latest models.
In 1970, all the mini-cars in Japan are advance are imported from Europe and the United States, and there were only vehicles imported from Europe and the United States in the market. How to maintain the same fine with Europe and the United States and drop the price that children can maintain? Pushed by this desire, toy company TOMY developed Tomica. Though the emergence of the nearly the same and cheaper mini-cars later in the market, the details are rough obviously and few can develop new models every month.
In Japan, as an agreement in the family, parents usually give the child a Tomica as reward when the child does good deed. Then the child will do better to be a good kid. Even you can send Tomica to your who love cars as a gift, definitely it’s a surprise and he will love you than ever before.
Mr.M is a Japan company’s employer. He can’t often stay with his son because his work need him often fly to various parts of the world. So he feels sorry to his son.
Before every business trip, Mr. M will put a Tomica beside his son’s pillow and such a letter: “Daddy will be a few days off. When I am not in, do what your mother tell you and get well along with other children. Put your toys when you’ve finished playing. Don’t leave food on your plate .Be a good kid, and I will bring you a Tomica when I’m back.”And then take a Tomica out which he will reward his con when he comes back. In his business trip he will call his son and says:“ I’m looking for Tomica.” After back the father gives a Tomica to his son as if he takes it from abroad. It’s a habit now. To the son, getting his daddy’s gift-Tomica is such a happy thing and makes him forget the sense of loneliness. And the child think finding Tomica on abroad is his father’s job. So Tomica become the essential toys to deepen Mr. M and his five-year old son’s love.

